MAX-MAXXINGby HPRFX
MAX-MAXXING

There is always something left to maxx.

Choose your hyperfixation.

A machine for choosing one thing to take way too far.

Give me a maxxingBrowse all maxxings
Your next hyperfixation
productivityemergingDocumented

TOKENMAXXING

USAGE IS EVIDENCE OF VALUE.

Explore this maxxing

Accept it in three dimensions

Read it. Put it on your phone. Track it for 30 days.

Every eligible assignment has a definition page, iPhone Lock Screen wallpaper and printable ritual.

From stories

DISTINCTIONTHE SECOND VOICE IN THE ROOMDFW-MAXXING notices the voice that turns sincerity into performance. RICK RUBIN MAXXING stops letting that voice produce the whole work.

EVOLUTIONAI ATE THE METRICHow AI-MAXXING became TOKENMAXXING, then MODELMAXXING, then VALUEMAXXING.

RECLAMATIONHOW AN INSULT BECOMES A PRACTICEAdd “maxxing” to a humiliating identity and the defect begins to sound like a discipline.

The impossible master discipline

The stack has become the life.

Trying to maximize everything at once is the final hyperfixation.

What is MAX-MAXXING? →