What is PROTEINMAXXING?
Proteinmaxxing means prioritizing, tracking and often increasing protein intake across meals, frequently in connection with gym culture and body composition goals. The practice turns one useful nutrient into the main score by which food is judged.
Supposedly maxes
protein intake / meal tracking / muscle-oriented eating / label reading / portable dairy consumption
Adherents believe
Every meal needs a protein source.
The number is the meal.
Snacks should contribute to the build.
Convenience improves when it comes in a shaker.
If unsure, add yogurt.
You may already be PROTEINMAXXING if…
- you ask about protein before asking whether the meal is good
- a snack becomes suspicious when it cannot be quantified
- every menu is quietly a nutrient search interface
- you have called cottage cheese a solution
Typical practices
- tracking grams of protein
- building meals around a protein source
- using shakes and bars
- reading labels
- sharing high-protein recipes